Marlborough Property Express : September 11th 2014
Page 24— THURSDAY, SEPTEMBER 11, 2014 The Marlborough Express Market Makeover MAKE YOUR HOME IRRESISTABLE MAKE YOUR HOME IRRESISTABLE PREPARING AND STAGING A HOUSE. Every seller wants their home to sell fast and bring top dollar. Does that sound good to you? It’s careful planning and knowing how to professionally spruce up your home that will send home buyers scurrying for their chequebooks. Here’s How: 1. Disassociate Yourself With Your Home • Say to yourself, “This is not my home; it is a house – a product to be sold much like a box of cereal on the grocery store shelf. • Make the mental decision to “let go” of your emotions and focus on the fact that soon this house will no longer be yours. • Don’t look backwards – look toward the future. 2. De-Personalise Pack up those personal photographs and family heirlooms. You want buyers to imagine their own photos on the walls, and they can’t do that if yours are there! ”You want buyers to say, “I can see myself living here.” 3. De-Clutter! People collect an amazing quantity of junk. Consider this: if you haven’t used it in over a year, you probably don’t need it. • Pack up those knick-knacks. • Clean off everything on kitchen counters. • Put essential items used daily in a box that can be stored away when not in use. • Store excess furniture in a garage or in a storage unit. 4. Rearrange Bedroom Closets and Kitchen Cabinets Buyers love to snoop and will open closet and cabinet doors. Think of the message it sends if items fall out! Now imagine what a buyer believes about you if she sees everything organized. It says you probably take good care of the rest of the house as well. This means: • Turn coffee cup handles facing the same way. • Tidy closets, wardrobes and linen cupboards – Remove and pack away excess clothing, shoes, sheets, towels etc. Only have what you absolutely need. Less makes your storage space look bigger. 5. Remove / Replace Favourite Items If you want to take window coverings, built-in appliances or fixtures with you, remove them now. If the chandelier in the dining room once belonged to your great grandmother, take it down. Pack those items and replace them, if necessary. 6. Make Minor Repairs • Patch holes in walls. • Fix leaky taps. • Fix doors that don’t close properly and kitchen drawers that jam. • Consider painting your walls neutral colours, especially if you have grown accustomed to purple or pink walls. • Replace burned-out light bulbs. 7. Make the House Sparkle! • Wash windows inside and out. • Rent a pressure washer and spray down paths and exterior. • Polish chrome taps and mirrors. • Vacuum daily and wash floors. • Dust furniture, ceiling fan blades and light fixtures. • Bleach dingy grout. • Hang up fresh towels and colour coordinate. • Clean and air out any musty smelling areas. Odours are a no-no. 8. Scrutinise • Go outside and open your front door. Stand there. Do you want to go inside? Does the house welcome you? • Linger in the doorway of every single room and imagine how your house will look to a buyer. • Examine carefully how furniture is arranged and move pieces around to suit. 9. Check Street Appeal If a buyer won’t get out of their car because they don’t like the exterior of your home, you’ll never get them inside. • Keep the footpaths cleared. • Mow the lawn. • Paint faded window trim. • Plant flowers or group flower pots together. • Trim your bushes. • Make sure visitors can clearly read your house number. 10. Other things to consider • If your property is tenanted, your tenant will probably not want to take the above measures. Consider offering them an incentive e.g. Reduce their rent while the home is being marketed, employ a weekly gardener and cleaner to help them maintain the home. • If your furniture is in poor condition or outdated, consider recovering, or renting modern tidy furniture. • Treat the outside of your home and garage in the same way... declutter and clean! 11. Plan your open homes with your agent • Choose a time with your agent to have your open home to make the most of your marketing. Are there any events on in town that could reduce your number of viewers at a certain time? • On the day of your open home, make your home smell great. Fresh flowers, a bowl of fruit, the aroma of fresh baking and lavender spray in the bathroom should do the trick. • Trust your agent to do their job. Now you’re ready. All the best with your house sale!
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